How Mobile Apps Can Help Grow Your Business

Blog

Recent days mobile apps play an integral part of businesses across the globe. With increase in use of smart devices, business owners have started to realize that mobile presence is a necessity. People in today’s world are on the move and hence to stay closer to your customer mobile applications are important. No matter what your business size is whether small or large, mobile app development services help you to get and retain customers. If your business already has a website, by integrating a mobile app with your online visibility it will make a really good impression.

Mobile is not just a simple communication tool but a superpower that connects people, especially a greater part in businesses. Since people have almost become addicted to their smartphones, businesses can’t imagine their growth without a smart mobile application. Because, the app has proved to have its unique marketing value and established as an effective communication medium to connect with target customers.

Why Does Your Business Need A Mobile App?

Helps You Maintain Constant Market Visibility

A highly connected customer implies that your business holds the opportunity of visible presence in the everyday life of your target audience. Mobile app from a reputed mobile app development company in Chennai is the easiest way to stay online, get in touch with your business or use your services, no matter where the customers go.

Direct marketing to potential customers

Having your own Mobile app makes it easier to connect with your new customers and give them the access to the information you want them to have. By enabling push notifications you are able to announce special sales or introduce a digital loyalty program. Thus apps are a great way to promote your organization which markets directly to your customers and notify them of your products and services.

Generate revenue for your business

Mobile applications have the capability to add more revenue to your business. The flexibility feature in using the application is able to yield more user experience and this is the reason behind the better customer engagement. With a mobile app from a top mobile app development company you can make in-app purchases, earn through downloading of the app by the users, and also marketing gives you an enormous rise to your business ROI by cutting out the extra expenses. When your mobile app offers more flexibility with usage, it leads to more engagement rate and thus to a higher conversion rate.

Add Value to Interactions and Better Customer Experiences

In the business world, customer loyalty is everything. But fulfilling their needs by fast and reliable support of Mobile app through the best mobile app development company in Chennai, you will keep them coming back to you again and again. Adding a “Frequently Asked Questions” interface provides the support for the customer the need to make use of your product or service a simpler, more streamlined process.

Brings revolutionary on demand solutions in the industry – In the past decade, we could see the gaining popularity of on demand applications among the customers. The best stand out examples are Uber and grocery apps like bigbasket, Grofers etc. These apps are the widest used applications that disrupt the businesses and have redefined the customer experiences to a greater extent. Especially during these lockdown periods, we could see that these on demand apps have become the intimate person for people for their basic needs.

Looking at the way that the mobile app development services have been affecting our lives, we don’t have to wait for a longer time to see the effect of on-demand mobile applications at the large scale in upcoming days.

Brand recognition

A Mobile app can solidify your identity as a company despite your business having a fully developed brand already. The design you choose for your app sends a clear message to customers about your business and the value of your product or service. The connections you build through your app can drive customers to your website.

Stand Out from the Crowd

By owning a Mobile app for your business from a leading mobile application development company, you can edge out ahead of the competition by giving a comfort that your competitors cannot. These apps help to sell the products and also help to grab new leads for business development and results in generating sales and revenue.

Dos of mobile app development for best user experience:

Prioritize the user

Need not to say, the user should come first when developing your mobile application. Considering their needs and requirements are more important for a mobile app development company in Chennai to make the application a successful one.

A clear navigation

Since the screens of mobile devices are small, greater care is needed when designing the navigation for the application. Generally, there navigation patterns are recommended for mobile apps - hamburger menu, gesture-based navigation and tab bar. Navigation of your mobile app should be user-friendly and must provide users with necessary instructions and navigation directions.

Consider Supporting Multiple Languages

If you want your app to provide the best user experience for the global audience, then you have to consider localizing the app for different languages, and possibly for different regions through a top mobile app development company.

Offer Personalization

Delivering personalized user experience is a must need for retaining your customers. So your app must include the aspects for an understandable and user-friendly design. This will give the best impression when a user lands up on your app.

Common mistakes to avoid when developing the application

Forgetting About Accessibility

As a business owner, you will expect that all of your users should enjoy using your application and hence it is important to design your app with easy accessibility. Users with limited vision or those who with manual dexterity shouldn’t find it hard to interact with your app when they use a directional controller like a trackpad, or keyboard or any software that emulates a directional controller.

Your mobile app should be designed with accessibility in mind through popular mobile app development companies Chennai, ensuring that it has a number of built-in accessibility features that can be utilized without having to make any fundamental changes to the application’s code.

Don’t frustrate the user to wait for content

When the user is eagerly interacting with your app, if it happens to wait for the content to load, it will disrupt his/her experience with your app. If a black screen pops out when the content is loading, it will dampen your user experience. Hence ensure that your user is not waiting for the content by making the app as responsive and quick with optimization in your mobile app development.

Don’t have too many features and functionalities

Of course, it is great that your app has excellent features and functionalities, but including only the necessary and most needed features for the users is a smart move for the mobile app development companies’ Chennai. Don’t forget to keep in mind that every feature you add to your app will incur a cost and time in developing the mobile app. This will lead to unexpected surges in your budget. Moreover, it is not sure whether these extravagant features will be useful for the customers.

Hence develop the app to serve the primary purpose of your business and then can slowly introduce new features and updates based on users' feedback.

Don’t forget to get user feedback

The best way for building a successful digital product for a mobile application development company in Chennai is to collect the feedback of tech-savvy users and incorporate their suggestions in your app design accordingly. Analyze the received feedback and implement the needed in your for a better experience to the app users whenever they open your app.

 Mobile App Maintenance Best Practices:

Security Updates and Continuous Development

Although with the best efforts it is difficult to get it right the first time, it is necessary to think about how the application can be developed over time. Plan for evolution means that you will possibly want to leave some room for development or frame a recurring budget for application design instead of doing it in a one-shot method. As concerned with Mobile app development services, security updates are the minimum which requires a few hours every month, towards the security of your app.

Time and Resources

Mobile app maintenance will devour time and resources. An active app may require a few hours in a month towards development. Nevertheless, this is worth paying for your target app with regular updates.

Platform

The time required for maintenance for a top mobile app development company is based on the platform used for developing the app. The maintenance needed if you are looking at a single platform for both apps will cover the single platform’s code base in addition to the separate pieces required for customizing the apps for Android and iOS. Meanwhile you are not handling two separate code databases, the time required will be less, but this will be based on the amount of customization you possess for each platform.

Enhance features over time

Improving features based on the feedback may be getting on the application. Upgrading the apps over periods, will get apps much better and, therefore, more familiar and successful.

How Jayam Web Solutions Develop Best Mobile App S – How We Differ?

Understand the Requirements of your App

As the best mobile app development company in Chennai, we recognize your goals, features and functions of your Mobile app and will make sure that developed app fits your requirement. And before proceeding further we will confirm with our customers with sample templates.

Time frame

We understand that customers expect what they pay should be able to make good on their promises. Here at Jayam web solutions we have a dedicated expertise team to make sure our customers' apps are tasked with the day-to-day activities to ship at a stipulated time period.

Design and development

We tend to develop apps which are responsive, reliable, and customized. Thus ensures the excellent business promotion and perfectly reaches our expected target audience. Our mobile app development services team makes sure to provide you economical and flexible Mobile app services with unique design.

Expertise

We have decades of worldwide experience in Mobile app development in Android and iOS. Our team comprises of well-developed experts who are knowledgeable with the latest technologies to provide brilliant and user friendly Mobile apps

Conclusion

Mobile devices have changed the way businesses work. With the understanding of why you need Mobile app and how that helps you be paid more revenue or build a brand, you are heading in the right direction. Because of the accumulative rate in Mobile app development, high competition exists in the field of Mobile app marketing. The success of your app depends on the marketing strategy you follow. At Jayam Web solutions, a renowned  mobile application development company in Chennai we understand the important role Mobile apps play for companies of all sizes and in all industries and will help you integrate your business on the mobile.

Need helping hands for your business to grab the opportunity of a wonderful mobile application?

Get in touch with us today! To Reach / Call +91 9677876445


For more articles choose the below categories and move on...