Prevailing bottleneck competition in today's market, businesses put all their efforts to prove their uniqueness and innovation in the way they expose the business to customers. The constant efforts to build a strong customer engagement with the help of top app development services ensure that the consumers get connected with all the customization and features they are looking for.
Mobile apps are key marketing tools in today’s revolutionary digital interaction. With rapid growth of smartphones it has become necessary for the businesses and professionals of Mobile App Development Company in Chennai to develop mobile apps to retain customers and to engage with them.
For business entrepreneurs, to evolve their business, to catch up potential customers and to provide their customers information at their fingertips it is mandatory to keep up with growing trends. Hence mobile apps are innovative business solutions for engaging with your customers in the most effective way resulting in boosting repeat visitors. And to consistently rise to the top of competition in your respective industry mobile apps plays an inevitable part.
There is no denying the fact that technology is continually evolving and no one can really stop its growth. This is especially true in terms of mobile devices development and related applications.
In the emerging digitalization era, every business owner is looking for the possible ways to keep up with the shifting market changes in their niche industry. When mobile app development can be a wonderful way to maximize the potential of business growth, as a Mobile App Development Company in Chennai we are sure that you are most likely to be updated with the latest mobile trends that could give your business a boost.
Mobile App Trends That Define The Future Of Your Business
Augmented reality
Technology always has a significant role in enhancing human lives and now augmented reality has arrived which hugely impacts the way the business does. Indeed it is a game-changing development in mobile app development companies Chennai as it opens up a million opportunities. Augmented reality in mobile marketing is used to increase engagement and create unique experiences among the consumers with the business products/services.
Since it is predicted that augmented reality app downloads will exceed around 5.5 billion by 2022, it’s a smart business decision to incorporate this trend in the marketing method, before falling behind the competition. Getting augmented reality app trends is the best way to become a part of a brilliant marketing campaign and to draw the attention of customers towards the product.
Enterprise Applications
Enterprise mobile applications are a great way to create mobility business operations that keep large teams connected. These will give a satisfactory and secured working atmosphere to maintain efficient interactions with clients. They make day-to-day business management tasks much easier and more productive in terms of revenue.
GPS Enabled Mobile Apps
Global Positioning System enables mobile apps to enhance current set of services and develop new scopes for business needs. GPS enabled mobile apps of Mobile App Development Company in Chennai have deep-rooted in the mobile application market. Popular known applications are cab booking for e.g. Uber, Fast track call taxi and food delivery services like Dominos, Zomato. Business organisations can leverage the power of GPS features of phones to offer their people with customized relevant results. Similarly truck companies and other delivery services will be able to view their current location from their source dispatch location in real time.
Blockchain Technology
What could the term block chain technology mean in mobile app development? It is nothing but a digital ledger used to record transactions that are secured by its encrypted and decentralized nature.
Since highly secured apps are gaining more customer trust, blockchain technology is considered as an upcoming technology in the industry of Mobile App Development Company in Chennai for people who like to store a lot of data on their mobile app. Blockchain mobile app technology is considered as a crucial part of mobile apps for various industries like retail and finance who look to reduce a middle man and simplify the process.
Mobile Banking
The trend that is not to be missed by the Mobile App Development Company In Chennai is the dynamically growing mobile banking. Mobile banking apps are well accepted among the people in modern living. The quickness and convenience in completing the financial transactions has attracted the attention of consumers towards mobile app banking.
Offering mobile banking services allows companies to support an end-to-end customer experience and setting personalized alerts, thus helping to stay top on their finances. Mobile banking is changing the financial business environment and payment apps are getting prominent in online shopping. The ever-increasing numbers of online shoppers find mobile banking and payment apps as the simple, quickest and progressively secured method for spending the cash.
AI & Machine Learning
Well, as a Mobile App Development Company in India, AI technology helps to evaluate the development process right from the past data, enabling us to identify problems and get them fixed in real-time. When both of the technologies AI and Machine learning work together in app development, it can give improved solutions and make processes faster and easier.
Personal assistance, one of the recognizable outputs of AI technology, enables us to track daily activities or tasks. Machine learning has involved in creating flexible algorithms that can generate seamless and intuitive user-experience. The amalgamation technology of AI and Machine learning is a revolutionary shift in the app world that allows developers and users to think of integrating them in mobile apps.
Wearable Apps
It is predicted that the year 2020 will have uprising demand for wearable devices. Gartner says that by 2021, it is expected that eh sales of smartwatches will approach 81M units, which represents that 16% percent of wearable device sales.
App services of today’s Mobile App Development Company in Chennai are experiencing high demand for range applications not only for smart bands, but it is also leading to the need for the solutions for a smart home. Devices like smart sneakers to analyze the walking patterns, smart watches to count the burning calories and wrist bands to assess the sleeping quality have more or less become a crucial part of modern human lives.
5G Technology in Mobile App development
The 4G network which was born in the 2000s optimized the browsing speeds at fast rates, and enabled us to even make high-quality video calls. Now with the rise of a 5G network, things will become more engaging and better in the services of Mobile App Development Company In Chennai. The development of 5G technology in app development will let users and businesses have more opportunities to look forward to.
The fifth generation mobile wireless technology involves faster streaming of data and analytics, paving the way for increased data transmission. With a wider bandwidth, the connectivity will get improved which can allow the consumers to access the business information in an efficient and faster way resulting in a significant impact on modern life.
Chatbots
Chatbots are growing as a powerful tool in transforming the customer experience to a greater one. Already we could see that these chatbots are live in our daily accessing applications like food delivery apps, cab booking and banking apps. This modern innovation has changed the way that humans interact with the computers.
These apps are developed by leading experts of Mobile App Development Company in Chennai to communicate with the users with the textual connection for frequently raised questions. Almost 50% of B2B buyers prefer Chatbots for self-servicing over human representatives to reduce human cost and time. Moreover these apps are becoming more and more accurate over time in delivering results.
IoT
The internet of things refers to various electronic devices that are connected together to perform a very specific task. It is said that hundreds of smart objects like LED light bulbs, sports equipment, toys, domestic appliances, medical devices, etc. are said to be part of the Internet of Things and will be operated through the mobile apps on your smartphone.
Furthermore, our modern lives are highly impacted by the Internet of Things by the technological components like cloud computing, sensors and electronic gadgets that gather data from people and devices. Most of the app developers of Mobile App Development Company in Chennai adopt IoT in order to make their apps smarter and to be more effective with each interaction.
Increased security against Hackers
Since malicious software is becoming increasingly hazardous, online security is in trend. Hardware companies like Dell and Cisco have planned to invest heavily in security infrastructure and Google’s collaboration with Nest – the Home security camera manufacturer is an intelligent security move that may expect to have more interesting things to come. When speaking about security, users are not going to get the developers of Mobile App Development Company In India relaxed with the fact that hackers are stealing heaps of confidential information. Hence without any doubt, app developers have to be on high-alert to plug as many security features as possible to ensure user data remains secure and confidential.
Benefits Of Mobile Apps To Business Enterprises
Brand awareness – Mobile apps are the efficient way to spread the word about your business in a user friendly manner. As it will create more awareness about your brand it will result in unparalleled business growth.
User experience – Mobile apps enable you to build strong bonds between your business and your customers. Because of the ability to access from anywhere around the globe, your business will definitely have better visibility.
Customer feedback – Customers are the pillars for a business success. You can collect behavioral data which will help to serve better services to your customers.
Revenue from Mobile Apps – Statistics reveal that mobile apps are estimated to generate around $189 million by 2020. There are countless strategies for generating revenue from apps such as in-app ads or charging for premium versions etc. helping businesses to grow substantially.
Customized services – As apps developed by major Mobile App Development Company in Chennai have entwined with people’s life today, businesses can take advantage of this for offering customized services like special offers, promotions and discounts to their target customers. These customized services will help business people to get insights into the needs and priorities of users.
Managing business reputation – An interactive business application will provide effective communication between customers and the business. Through effective communication issues will get resolved immediately, hence boosting the reputation of your business.
Reaching customers wide and far – A handy mobile app plays a crucial role in reaching customers across the globe. With app presence from a reputed Mobile App Development Company in Chennai you can have constant touch with your customers no matter where they are.
Conclusion
In this business world, a well-developed mobile application strategy powered with trending developments can provide businesses with some remarkable results and greater efficiency. Hence developers are trying to design new mobile apps that are in alignment with the latest app development trends to improve user experience.
The modern app trends address long-prevailing concerns and improve several aspects of our lives. These trends will give a promise in solving grave challenges and enhance the app development workflow for 2020.
As competition gets harder these days every business needs to get updated with the latest market trends. For offering uninterrupted services to your valuable customers on the go, mobile apps give the best option. If you need your business to boost, then investing on mobile apps with the help of the popular Mobile App Development Company in Chennai is really a smarter solution. Thanks to the ever growing range of smartphones, apps have improved the bottom line and business revenue. An efficiently crafted mobile app will surely step down in the eyes of customers paving the way for finding your target customers. To explore the opportunities spread with digital technology, as a businessman you have to provide a unique user experience that creates a lasting impression.
